WHAT INFORMATION ABOUT THE USER IS COLLECTED ON THE SITE?
We collect two types of information: personally identifiable information and non-personally identifiable information.
Personally Identifiable Information.
Personally Identifiable Information is information that identifies the User or can be used to identify or contact the User. Such Personally Identifiable Information may include the User’s name, address, email address, telephone number and billing and credit card information.
Non-Personally Identifiable Information.
Non-Personally Identifiable Information is information that by itself cannot be used to identify or contact the User, such as the User’s device, geolocation, date and time of Site access, system and application software, peripherals, IP addresses, browser types, domain names, and other anonymous statistical data involving the use of the Site.
When the User visits the Site, We may collect Non-Personally Identifiable Information. Non-Personally Identifiable Information is used to help us understand who uses the Site and to improve and market the Site in general and our merchandise in particular.
We may collect information (including information that is Personally Identifiable Information) from the User in different manners and at different places and times on the Site. We also may collect information from the User in connection with, or through, other information or services We may make available on the Site from time to time. The following is a description of the areas and/or manners in which we primarily collect information about the User.
Accounts and Transactions.
We collect information, some of which may be Personally Identifiable Information, that the User voluntarily provide to Us when the User registers for an account on the Site or chooses to purchase merchandise on the Site. We also collect information that the User provides voluntarily through responses to special offerings such as surveys, questionnaires, self-assessment quizzes, contests and the like. Some of these special offerings may ask the User for additional information. We collect this information in order to offer the User merchandise or services that We think may be of interest to the User.
WHAT DOES THE SITE DO WITH THE INFORMATION IT COLLECTS?
In general, We use the information collected on the Site to help Us understand who uses the Site and how the Site is used, to personalize the User’s online experience, to assist the User in using the Site, and to improve the Site. If the User becomes a registered user of the Site, We may use the User’s information to send the User a welcoming email that may confirm the User’s user name and password. If the User “opts-in” to receive email updates, We may send the User electronic newsletters, contact the User about our merchandise, services, information and news that may be of interest to the User. If the User no longer desires to receive these communications, We will provide the User with the option to change the User’s email preferences. We may also use the information collected to send the User important service announcements and updates regarding the Site or merchandise.
WHEN DOES THE SITE DISCLOSE INFORMATION TO THIRD PARTIES?
We may provide to third parties the User’s Non-Personally Identifiable Information, including where such information is combined with similar information of other users of the Site. For example, We might inform third parties regarding the number of unique users who visit the Site, the demographic breakdown of registered users of the Site, or the activities that visitors to the Site engage in while on the Site. The third parties to which We may provide this Non-Personally Identifiable Information may include potential or actual advertisers, providers of advertising services (including website tracking services), commercial partners, sponsors, licensees, researchers and other similar parties.
CAN THE USER UPDATE OR CORRECT PERSONALLY IDENTIFIABLE INFORMATION?
If the User has any concerns about the accuracy of the User’s Personally Identifiable Information, please contact us.